Dutch Design

One of our beta testers, Donna, pointed out to me “I know 2 young men who started their own design company here in the U.S. They call it "Dutch Money" because they admire the beauty and artistry of Dutch currency.”

Since the infernal coming of the Euro, which is quite bland, this famous money (5 10 25 50 100 250 1000) is no longer in circulation. If you are interested in Design, check out this competition. A Dutch newspaper is trying to find the best Dutch Designs of all time. One of Ootje Oxenaar’s Designs for Dutch money is amongst the top 25 nominees. My personal favorite is “Red and Blue” chair, by Gerrit Rietveld. Amazingly it sits as good as it looks.

It all started with Rietveld’s ambition to design an armchair that could be put together easily with cheap materials. He stripped the armchair – which until then had always had an air of pomposity about it – of all superfluous referrals to tradition and etiquette. It was just about sitting, leaning back and being supported, felt the young Rietveld.

Rietveld is an inspiration for Brains4All. Do one thing and do it right! That is why I love this Design. It is simple.

Which of these 25 Designs do you like best and why?

--sorry for the Dutch newspaper link, it has some nice photo's though.

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