Facebook watcher says "Complexity kills"

In a recent article "The Facebook economy" in Business 2.0 Magazine Lindsay Blakely and Michael Copeland write about the impact of Facebook CEO Mark Zuckerberg telling a crowd of developers in San Francisco what they had been dying to hear:

"Right now, social networks are closed platforms," Zuckerberg told the assembled entrepreneurs. "Today we are going to end that."

This opened the door for third party developers to develop, deploy and exploit their applications on the highly successful facebook social network.

Jesse Farmer who keeps track of how well and viral facebook applications are doing on Appaholic is quoted to say:

One attribute that's death to an app is complexity. Facebook and all its homegrown applications are relatively simple; those who create something that requires too much thought or explanation quickly run into trouble.

Appaholic recently got acquired by Altura Ventures, if only to prove a point. Right now, even applications that keep track of facebook applications seem to be valuable...

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